Proceeding_THE NEW APPROACH OF BUNDLE-PRICING SCHEME MODELS BY USING BRANCH AND BOUND SOLVER

Puspita, Fitri Maya (2016) Proceeding_THE NEW APPROACH OF BUNDLE-PRICING SCHEME MODELS BY USING BRANCH AND BOUND SOLVER. In: INDONESIA – MALAYSIA SYMPOSIUM ON SOUTHEAST ASIA STUDIES 2016, 9 Maret 2016, Jakarta.

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Abstract

As the internet become important in everyday life, it is the critical task for the Internet Service Provider (ISP) to serve better service to the customers. One scheme offered is through the bundle-pricing scheme that is proved to be able to serve the types of customers. Previous sutdies already begun with the models of bundle-pricing schemes that are solved by various techniques such as game theory or through the optimization problem of Lagrangian relaxation. This study attempts to solve the bundle-prcing scheme by using the branch and bound solver through LINGO 11.0 to obtain the optimal solution. The results show that by setting up certain number of users, services and number of goods to be chosen, if the service providers set the price of booking a lower then the consumer will be more interested in choosing a service with the subscription price is lower as well.

Item Type: Conference or Workshop Item (Paper)
Subjects: #3 Repository of Lecturer Academic Credit Systems (TPAK) > Conference or Workshop
Divisions: 08-Faculty of Mathematics and Natural Science > 44201-Mathematics (S1)
Depositing User: Mrs Fitri Maya Puspita
Date Deposited: 10 May 2023 01:04
Last Modified: 10 May 2023 01:04
URI: http://repository.unsri.ac.id/id/eprint/101300

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