Puspita, Fitri Maya (2016) Proceeding_COBB-DOUGLAS UTILITY FUNCTION OF INFORMATION SERVICE PRICING SCHEME BASED ON MONITORING AND MARGINAL COSTS. In: ICETS 2016, Jambi.
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Abstract
ISP is a provider of services to access the internet either for personal, offices, schools, and for the public. Past research has focused only on the selection of the Cobb-Douglas utility function and regardless the application of monitoring and marginal cost. In this paper the Cobb-Douglass utility function on information service pricing schemes with monitoring and marginal costs will be discussed with the objective function for three pricing schemes namely flat fee, usage based and two-part tariff pricing strategies. This paper seeks to optimize the schemes for the ISP. The results of this paper is expected to optimize the pricing schemes for so that these can be adopted by ISP. The results show that by applying the monitoring and marginal costs into the scheme based on Cobb-Douglas utility function, ISPs gain less price to be spent rather than only applying the utility function without adopting the monitoring and marginal costs.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | #3 Repository of Lecturer Academic Credit Systems (TPAK) > Conference or Workshop |
| Divisions: | 08-Faculty of Mathematics and Natural Science > 44201-Mathematics (S1) |
| Depositing User: | Mrs Fitri Maya Puspita |
| Date Deposited: | 14 May 2023 22:54 |
| Last Modified: | 14 May 2023 22:54 |
| URI: | http://repository.unsri.ac.id/id/eprint/103163 |
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