The Effect of Information Technology Usage on Small Scale Industry Performance (Case Study: Small Scale Industry in Palembang City)

Mukhlis, Mukhlis and Bernadette, Robiani and Hamira, Hamira (2023) The Effect of Information Technology Usage on Small Scale Industry Performance (Case Study: Small Scale Industry in Palembang City). In: 21st Malaysia-Indonesia International Conference on Economics, Management and Accounting, 26 - 27 Oktober 2021, Bangi, Selangor, Malaysia. (Submitted)

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Abstract

This study aims to determine the effect of the use of information technology on the performance of small- scale industry by taking a case study in Palembang, capital city of South Sumatera Province in Indonesia. The data used are primary data from 51 samples from the food industry and the weaving and fashion industry in the city of Palembang. The analysis technique used is a simple regression method to determine the effect of information technology on profits. Based on field data it is known that the information technology used is computers and the internet which is used for marketing, promotion and administration. Regression results indicate a positive and significant effect between information technology and small industry profits in the city of Palembang.

Item Type: Conference or Workshop Item (Paper)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD2321-4730.9 Industry
Divisions: 01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User: Dr. Mukhlis Mukhlis
Date Deposited: 17 May 2023 07:17
Last Modified: 17 May 2023 07:17
URI: http://repository.unsri.ac.id/id/eprint/103542

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