STRATEGI KOMUNIKASI DALAM PELAKSANAAN CORPORATE SOCIAL RESPONSIBILITY (CSR) “PROGRAM PEMBERDAYAAN MASYARAKAT (COMMUNITY DEVELOPMENT)” DI WILAYAH RING I PT PERTAMINA EP ASSET 2 LIMAU FIELD

CAKRI, LALLA KIRANA and Mahriani, Retna and Supli, Nur Aslamiah (2018) STRATEGI KOMUNIKASI DALAM PELAKSANAAN CORPORATE SOCIAL RESPONSIBILITY (CSR) “PROGRAM PEMBERDAYAAN MASYARAKAT (COMMUNITY DEVELOPMENT)” DI WILAYAH RING I PT PERTAMINA EP ASSET 2 LIMAU FIELD. Undergraduate thesis, Sriwijaya University.

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Abstract

This paper aims to determine the communication strategy both in the implementation of Corporate Social Responsiility (CSR) "Community Empowerment Program (Community Development) PT Pertamina EP Asset 2 Limau Field. Research using qualitative research method with descriptive approach. Data obtained from primary data through in-depth interviews with the Assistant Manager, Staff CSR, Formalities & Government PT Pertamina EP and one representative of community ring region 1 that assistance. The secondary data in the form of literature, photographs or drawings, documentation, and reporting activities, Based on the analysis of research and field observations, we can conclude Results are so far measures the communication presented by Laswell which starts from the communicator, message, media, communicant, and the effect has been implemented. This is evident by the growing enthusiasm surrounding communities of the CSR programs, as well as the shift of public attitudes are becoming more concerned about the company

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Communication Strategy, CSR, Community Development, PT Pertamina EP Asset 2 Limau Fiel
Subjects: Q Science > QA Mathematics > QA75-76.95 Calculating machines > QA76.9.E94 Computer system performance. Computer Communication Networks. Computer science. Logic design. Operating systems (Computers).
Divisions: Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User: Mrs Sri Astuti
Date Deposited: 10 Oct 2019 07:18
Last Modified: 10 Oct 2019 07:18
URI: http://repository.unsri.ac.id/id/eprint/11404

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