PENGARUH INTENSITAS MENONTON TAYANGAN VIDEO EDUKASI KESEHATAN YOUTUBE SB30 HEALTH TERHADAP KESADARAN KESEHATAN

SAPUTRI, ANNISA JAUZIYAH IKA and Nisyak, Hoirun and Andarini, Rindang Senja (2023) PENGARUH INTENSITAS MENONTON TAYANGAN VIDEO EDUKASI KESEHATAN YOUTUBE SB30 HEALTH TERHADAP KESADARAN KESEHATAN. Undergraduate thesis, Sriwijaya University.

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Abstract

This study aims to find out and explain whether there is an effect of the intensity of watching health education video shows on the Youtube SB30 Health channel on health consciousness. There were three theoretical dimensions of intensity variable stated by Ellison et al, namely: frequency, integrity, and emotional attachment. There were three dimensions of health consciousness stated by Hong, namely: self-health awareness, personal responsibility, and health motivation. This study was a quantitative research with the type of data obtained from research questionnaires. The sampling method in this study was non-probability sampling with a purposive sampling approach. Data analysis used Simple Linear Regression which was processed using the SPSS 25.0 software program and had 100 respondents. The results obtained a calculated t value of 9.846 and R Square 0.75. the conclusion was the watching intensity variable has a positive and significant effect of 47.5% on the health consciousness variable.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Intensitas Menonton, Kesadaran Kesehatan
Subjects: H Social Sciences > HE Transportation and Communications > HE7601-8700.9 Telecommunication industry. Telegraph
H Social Sciences > HE Transportation and Communications > HE7601-8700.9 Telecommunication industry. Telegraph > HE7631.B757 Telecomunication-Technological innovations, Broadbans communication systems, Internet industry
Divisions: 07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User: Annisa Jauziyah Ika Saputri
Date Deposited: 26 Jul 2023 06:28
Last Modified: 26 Jul 2023 06:28
URI: http://repository.unsri.ac.id/id/eprint/122152

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