HUBUNGAN EFEKTIVITAS PROGRAM CSR/PKBL PT TIMAH TBK DENGAN REPUTASI PERUSAHAAN (STUDI PADA STAKEHOLDERS WILAYAH RING 1 KECAMATAN MUNTOK, BANGKA BARAT)

PINKY, GESI GRIA and Mahriani, Retna and Nomaini, Faisal (2019) HUBUNGAN EFEKTIVITAS PROGRAM CSR/PKBL PT TIMAH TBK DENGAN REPUTASI PERUSAHAAN (STUDI PADA STAKEHOLDERS WILAYAH RING 1 KECAMATAN MUNTOK, BANGKA BARAT). Undergraduate thesis, Sriwijaya University.

Preview	Text RAMA_70201_07031181520010_0009126007_0005118401_01_front_ref.pdf - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (1MB) | Preview
	Text RAMA_70201_07031181520010_0009126007_0005118401_02.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (368kB) | Request a copy
	Text RAMA_70201_07031181520010_0009126007_0005118401_03.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (500kB) | Request a copy
	Text RAMA_70201_07031181520010_0009126007_0005118401_04.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (484kB) | Request a copy
	Text RAMA_70201_07031181520010_0009126007_0005118401_05.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (910kB) | Request a copy
	Text RAMA_70201_07031181520010_0009126007_0005118401_06.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (171kB) | Request a copy
	Text RAMA_70201_07031181520010_0009126007_0005118401_07_ref.pdf - Bibliography Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (281kB) | Request a copy
	Text RAMA_70201_07031181520010_0009126007_0005118401_08_lamp.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (1MB) | Request a copy

Abstract

This research is entitled "PT Timah Tbk. CSR/PKBL Effectiveness Program. With Corporate Reputation (Study on Ring 1 Region Stakeholders in Muntok District, West Bangka. "This study aims to learn how to use PT Timah Tbk's CSR/PKBL program. PT Timah Tbk's CSR/PKBL program with company ownership and to know the importance of CSR/PKBL partnership programs. PT Timah Tbk's CSR/PKBL with the company's interests The theories used in this study are (1) the theories used in Edy Sutrisno's five-dimensional research program namely, Understanding Program, Right Target, Timely, Achievement of Goals, and Real Change. (2) Theory The Company's reputation by Formbrun for measuring corporate partnerships has four dimensions, namely, Credibility, Trustworthiness, Reliability, and Social Responsibility. This study uses a quantitative method with a type of quantitative and explanatory data deskriptif. The technique of collecting data using questionnaires and observations. show that the CSR/PKBL Program PT Timah Tbk is effective and is associated with a positive relationship between the strong PT Timah Tbk CSR / PKBL program and corporate reputation. From the results of testing this hypothesis it was proven "There is a positive relationship between the Effectiveness of PT Timah Tbk's CSR / PKBL Program and the Corporate Reputation ". Then H1 is accepted and H0 is rejected.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Effectiveness Program, CSR, PKBL, Corporate Reputation
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	Users 2589 not found.
Date Deposited:	27 Oct 2019 09:51
Last Modified:	27 Oct 2019 09:51
URI:	http://repository.unsri.ac.id/id/eprint/13284

Actions (login required)

View Item