STRATEGI PT MIYOGA DALAM MENDAPATKAN BAHAN BAKU KOPI DARI MASYARAKAT DI DESA SIPATUHU KECAMATAN BANDING AGUNG KABUPATEN OGAN KOMERING ULU SELATAN

PURNOMO, ARDI DWI and Yunindyawati, Yunindyawati and Yanti, Mery (2018) STRATEGI PT MIYOGA DALAM MENDAPATKAN BAHAN BAKU KOPI DARI MASYARAKAT DI DESA SIPATUHU KECAMATAN BANDING AGUNG KABUPATEN OGAN KOMERING ULU SELATAN. Undergraduate thesis, Sriwijaya University.

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Abstract

Miyoga limned limited liability company (PT Miyoga) is one of the companies engaged in processing agricultural products, namely coffee. in carrying out its production, PT Miyoga requires a large amount of raw material so that it requires additional raw materials from the community coffee harvest in Sipatuhu Village. In obtaining raw materials from the community, PT Miyoga had to compete with buyers and middlemen who came both from Sipatuhu Village and from outside the District. This study aims to find out the descriptions of PT Miyoga's strategy in obtaining coffee raw materials from the public. The method used in this study is a qualitative method with a descriptive type of research. In this study using the theory of economic rationality from James S Coleman The results of this study are known that there are three strategies earned out by PT Miyoga in obtaining coffee raw materials from the community in Sipatuhu Village, namely. Strategy for red picking, higher purchase prices than in the market and stability and tendency to increase prices.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Strategy, Raw Materials, Society.
Subjects: H Social Sciences > HM Sociology > HM786-806 Organizational sociology. Organization theory
Divisions: 07-Faculty of Social and Politic Science > 69201-Sociology (S1)
Depositing User: Users 2583 not found.
Date Deposited: 07 Nov 2019 06:31
Last Modified: 07 Nov 2019 06:31
URI: http://repository.unsri.ac.id/id/eprint/15298

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