HARGA POKOK PRODUKSI DAN EFISIENSI PEMASARAN GABAH DI DESA KARANG RAJA KECAMATAN MUARA ENIM KABUPATEN MUARA ENIM

AZIZAH, KHOIRUNNISA NUR and Yunita, Yunita (2024) HARGA POKOK PRODUKSI DAN EFISIENSI PEMASARAN GABAH DI DESA KARANG RAJA KECAMATAN MUARA ENIM KABUPATEN MUARA ENIM. Undergraduate thesis, Sriwijaya University.

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Abstract

Cost of Grain Production to see how the marketing of grain in Karang Raja Village. The objectives of this study are: 1) Analyze the determination of farmers' production costs in Karang Raja Village. 2) Analyze the level of efficiency of grain marketing in Karang Raja Village. The research method used is the survey method. The data used are primary and secondary data. The results of this study are: 1) Based on the calculation of the selling price of harvested dry grain (GKP) using the Full Costing method, there is a difference between the selling price of farmers and the government's basic price. The average selling price of farmers is Rp. 4,514,- per kg. Meanwhile, the government's basic price is Rp. 5,000 per kg. The floor price is higher than the selling price at the farmer level, farmers can experience a decrease in profits because farmers have to sell products at a lower price than the cost set by the government, which can reduce production and cause losses for the farmer. 2) Based on the SCP (Structure, Conduct, Performance) indicator or analysis of market structure, market behavior, and market performance, it can be seen that the marketing of harvested dry grain (GKP) in Karang Raja Village has a market structure that tends to be an imperfect competitive market, while the marketing behavior that occurs is that the price is formed, namely based on the number of demand and supply for rice, and the existing market mechanism and farmers as price recipients. The payment system carried out is 88.58% in cash and the cooperation carried out between marketing institutions is a business partner relationship and there is also mutual trust and kinship so that it becomes a subscription. Based on marketing performance calculations, the marketing efficiency level of the first and second channels is not efficient. Keywords: dry grain harvest, efficiency, farmers, marketing

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	efisiensi, gabah kering panen, pemasaran, petani
Subjects:	S Agriculture > S Agriculture (General) > S560-571.5 Farm economics. Farm management. Agricultural mathematics. Including production standards, record keeping, farmwork rates, marketing
Divisions:	05-Faculty of Agriculture > 54201-Agribusiness (S1)
Depositing User:	Khoirunnisa Nur Azizah
Date Deposited:	19 Sep 2024 08:02
Last Modified:	19 Sep 2024 08:02
URI:	http://repository.unsri.ac.id/id/eprint/157621

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