Similarity_Peningkatan Kualitas Packaging Produk UMKM Untuk Meningkatkan Penjualan di Desa Sungsang 4

Sukanto, Sukanto (2025) Similarity_Peningkatan Kualitas Packaging Produk UMKM Untuk Meningkatkan Penjualan di Desa Sungsang 4. Turnitin Universitas Sriwijaya.

Text (Hasil Turnitin Artikel Pengabdian) Peningkatan Kualitas Packaging Produk UMKM Untuk Meningkatkan Penjualan di Desa Sungsang 4.pdf Download (3MB)

Abstract

Micro, Small and Medium Enterprises (MSMEs) in Sungsang 4 Village, BanyuasinRegency have great potential, but are limited by simple product packaging. This article discusses community service activities with a focus on improving the quality of MSME product packaging. Through the service conducted by lectures and students of the Faculty of Economics, Sriwijaya University, MSMEs were given an understanding of the importance of attractive and informative packaging design. As a result, business understand the strategic value of packaging in increasing product attractiveness and awareness of important attributes such as brands, images, colors, shapes, and labels in packaging. Hopefully, this understanding will encourage MSMEs to create attractive packaging, expand their markets, and increase competitiveness in the modern era. Through the participant of government and universities, this activity encourages innovation, creates value-added products, and improves the walfare of local communities. This approach illustrates a concrete effort to strengthen MSMEs, support the local economy, and advance the community through increased creativity in product packaging.

Item Type:	Other
Subjects:	#3 Repository of Lecturer Academic Credit Systems (TPAK) > Results of Ithenticate Plagiarism and Similarity Checker
Divisions:	01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User:	Dr. Sukanto Sukanto
Date Deposited:	12 Mar 2025 03:14
Last Modified:	12 Mar 2025 03:14
URI:	http://repository.unsri.ac.id/id/eprint/167721

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