STRATEGI KOMUNIKASI KRISIS HUMAS PT PLN (PERSERO) UID S2JB DALAM PENANGANAN KASUS PADAMNYA LISTRIK SE-SUMATERA 4 JUNI 2024

PRASISTI, JULIA ASIH and Andarini, Rindang Senja (2025) STRATEGI KOMUNIKASI KRISIS HUMAS PT PLN (PERSERO) UID S2JB DALAM PENANGANAN KASUS PADAMNYA LISTRIK SE-SUMATERA 4 JUNI 2024. Undergraduate thesis, Sriwijaya University.

	Image RAMA_70201_07031282126142_cover.jpeg - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (139kB)
	Text RAMA_70201_07031282126142.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (4MB) | Request a copy
	Text RAMA_70201_07031282126142_TURNITIN.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (8MB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_01_front_ref.pdf - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (1MB)
	Text RAMA_70201_07031282126142_0011028805_02.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (614kB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_03.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (569kB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_04.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (497kB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_05.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (1MB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_06.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (408kB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_07_ref.pdf - Bibliography Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (352kB) | Request a copy
	Text RAMA_70201_07031282126142_0011028805_08_lamp.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (1MB) | Request a copy

Abstract

On June 4, 2024, PT PLN (Persero) UID S2JB experienced a crisis caused by technical damage to the Linggau-Lahat Transmission. The purpose of this research is to understand how the implementation of crisis communication strategies was carried out by the Public Relations Department of PT PLN (Persero) UID S2JB in handling the crisis. This research uses a qualitative approach with a case study method, analyzed using Mitroff's Five Stage Crisis Management Model, which consists of the dimensions: Signal Detection, Prevention, Containment, Recovery, and Learning. Data for this research was obtained through in-depth interviews and documentation. The research results show that at the initial stage of the crisis, the Public Relations team conducted mitigation efforts and prepared preventive measures by communicating with stakeholders. Subsequently, the Public Relations team carried out one-way communication through social media and two-way communication through press conferences with the media. In addition, the Public Relations team also made efforts to restore the company's image through positive media coverage and held Media Gatherings to strengthen relationships with local media. In the post-crisis phase, PT PLN (Persero) UID S2JB conducted evaluations through report collection and internal meetings. It can be concluded that the success of crisis communication strategies is not only determined by the speed of response but also by effective communication with stakeholders. Keywords: Crisis Communication, Public Relations, PT PLN (Persero) UID S2JB, Power

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Komunikasi Krisis, Humas, PT PLN (Persero) UID S2JB, Pemadaman Listrik
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	Julia Asih Prasisti
Date Deposited:	21 Apr 2025 05:02
Last Modified:	21 Apr 2025 06:32
URI:	http://repository.unsri.ac.id/id/eprint/170460

Actions (login required)

View Item