SILVIA, BALQIS and Mandasari, Lisa (2025) STRATEGI PUBLIC RELATIONS DALAM MENINGKATKAN CITRA POSITIF DPRD PROVINSI SUMATERA SELATAN. Undergraduate thesis, Universitas Sriwijaya.
![[thumbnail of RAMA_63201_07011282126129_cover.jpg]](http://repository.unsri.ac.id/181767/1/RAMA_63201_07011282126129_cover.jpg) |
Image
RAMA_63201_07011282126129_cover.jpg - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (109kB) |
![[thumbnail of RAMA_63201_07011282126129.pdf]](http://repository.unsri.ac.id/style/images/fileicons/text.png) |
Text
RAMA_63201_07011282126129.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (3MB) |
|
Text
RAMA_63201_07011282126129_TURNITIN.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (9MB) |
|
Text
RAMA_63201_07011282126129_0227038603_01_front_ref.pdf - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (1MB) |
|
Text
RAMA_63201_07011282126129_0227038603_02.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (595kB) |
|
Text
RAMA_63201_07011282126129_0227038603_03.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (321kB) |
|
Text
RAMA_63201_07011282126129_0227038603_04.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (977kB) |
|
Text
RAMA_63201_07011282126129_0227038603_05.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (157kB) |
|
Text
RAMA_63201_07011282126129_0227038603_06_ref.pdf - Bibliography Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (160kB) |
|
Text
RAMA_63201_07011282126129_0227038603_07_lamp.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (1MB) |
Abstract
The title of this research is Public Relations Strategy in Improving the Positive Image of the Regional House of Representatives of South Sumatra Province. The study was conducted due to ineffective public relations strategies and negative media partners. The purpose of this study is to determine the effectiveness of the public relations strategy in improving the positive image of the Regional House of Representatives of South Sumatra Province. The research method used in this study is descriptive qualitative. Data were collected through interviews, observations, and documentation. The study employs Rosady Ruslan's (2007) public relations strategy theory. The results indicate that the public relations strategy to improve the Regional House of Representatives' positive image has been effective and it has positively contributed to improving the image by establishing good relations with the community, monitoring and responding to public opinion, facilitating two-way communication, disseminating educational information, cooperating with internal and external parties, and participating in national development programs.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Uncontrolled Keywords: | Strategi, Hubungan Masyarakat, Citra Positif, Pemerintah |
| Subjects: | J Political Science > JS Local government Municipal government > JS39-8500 Local government. Municipal government |
| Divisions: | 07-Faculty of Social and Politic Science > 63201-State Administration (S1) |
| Depositing User: | Balqis Silvia |
| Date Deposited: | 30 Jul 2025 13:59 |
| Last Modified: | 30 Jul 2025 13:59 |
| URI: | http://repository.unsri.ac.id/id/eprint/181767 |
Actions (login required)
 |
View Item |