ANALISIS TINGKAT KEUNTUNGAN DAN KELAYAKAN UMKM MAKANAN DAN MINUMAN DI UNIVERSITAS SRIWIJAYA KAMPUS INDRALAYA

SILABAN, WILLIAM SEPTIANO and Asngari, Imam (2025) ANALISIS TINGKAT KEUNTUNGAN DAN KELAYAKAN UMKM MAKANAN DAN MINUMAN DI UNIVERSITAS SRIWIJAYA KAMPUS INDRALAYA. Undergraduate thesis, Sriwijaya University.

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Abstract

This study aims to analyze the profit level and business feasibility of micro, small, and medium enterprises (MSMEs) in the food and beverage sector operating around campus areas. A descriptive quantitative approach was employed, using saturation sampling with 20 MSMEs as respondents. Data were collected through direct interviews with business owners. The results indicate that all MSMEs generated profit and had an R/C (Revenue/Cost) ratio greater than 1. The highest R/C value was 1.75 and the lowest was 1.14, confirming that all businesses were financially feasible. These findings suggest that food and beverage MSMEs around campus areas have strong potential for continued growth and development.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Fakultas Ekonomi, Ekonomi Pembangunan
Subjects:	H Social Sciences > HB Economic Theory > HB601 Profit
Divisions:	01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User:	William Septiano
Date Deposited:	31 Jul 2025 07:59
Last Modified:	31 Jul 2025 08:01
URI:	http://repository.unsri.ac.id/id/eprint/181937

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