PENGARUH INTENSITAS MENONTON DAN INTERAKSI SOSIAL DARING PADA TREN MARRIAGE IS SCARY DI TIKTOK TERHADAP TINGKAT KECEMASAN MENIKAH DI KALANGAN GENERASI Z KOTA PALEMBANG

MANALU, OKTARIAMA TAMARO and Saraswati, Erlisa and Pratiwi, Feny Selly (2025) PENGARUH INTENSITAS MENONTON DAN INTERAKSI SOSIAL DARING PADA TREN MARRIAGE IS SCARY DI TIKTOK TERHADAP TINGKAT KECEMASAN MENIKAH DI KALANGAN GENERASI Z KOTA PALEMBANG. Undergraduate thesis, Sriwijaya University.

Preview	Image RAMA_7021_07031282126122_Cover.jpeg - Cover Image Available under License Creative Commons Public Domain Dedication. Download (58kB) | Preview
	Text RAMA_70201_07031282126122.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (3MB) | Request a copy
	Text RAMA_70201_07031282126122_TURNITIN.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (6MB) | Request a copy
	Text RAMA_70201_07031282126122_0013099204_0207078602_01_front_ref.pdf - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (2MB)
	Text RAMA_70201_07031282126122_0013099204_0207078602_02.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (331kB) | Request a copy
	Text RAMA_70201_07031282126122_0013099204_0207078602_03.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (345kB) | Request a copy
	Text RAMA_70201_07031282126122_0013099204_0207078602_04.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (285kB) | Request a copy
	Text RAMA_70201_07031282126122_0013099204_0207078602_05.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (387kB) | Request a copy
	Text RAMA_70201_07031282126122_0013099204_0207078602_06_ref.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (187kB) | Request a copy
	Text RAMA_70201_07031282126122_0013099204_0207078602_07_lamp.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (839kB) | Request a copy

Abstract

This study aims to examine the effect of watching intensity and online social interaction on the Marriage is Scary trend on TikTok toward marital anxiety among Generation Z in Palembang City. The research subjects were 103 Generation Z respondents who actively use TikTok and had watched Marriage is Scary content, selected through a purposive sampling technique. Data were collected via questionnaires and analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method through SmartPLS 4.0 software. The results show that watching intensity has a positive and significant effect on marital anxiety with a coefficient of 0.209 (20.9%), a p-value of 0.044, and a t-test value of 2.010. Furthermore, online social interaction positively and significantly affects marital anxiety with a coefficient of 0.676 (67.6%), a p-value of 0.000, and a t-test value of 6.243. Additionally, both variables simultaneously influence marital anxiety with an R-square value of 0.728 (72.8%), which falls under the strong category. This study confirms that higher exposure and engagement with the Marriage is Scary trend contribute to increased marital anxiety among Generation Z.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	watching intensity, online social interaction, TikTok, Marriage is Scary, marital anxiety
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	Oktariama Tamaro Manalu
Date Deposited:	25 Sep 2025 06:49
Last Modified:	25 Sep 2025 06:49
URI:	http://repository.unsri.ac.id/id/eprint/184802

Actions (login required)

View Item