ANALISIS POTENSI DAN PREFERENSI ASURANSI SYARIAH DI KOTA PALEMBANG (STUDI KASUS PT. ASURANSI TAKAFUL KELUARGA CABANG PALEMBANG)

SUSANTI, NOURMA and Djambak, Syaipan and Asngari, Imam (2007) ANALISIS POTENSI DAN PREFERENSI ASURANSI SYARIAH DI KOTA PALEMBANG (STUDI KASUS PT. ASURANSI TAKAFUL KELUARGA CABANG PALEMBANG). Undergraduate thesis, Sriwijaya University.

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Abstract

The problems and the challenges that rised sharia insurance development in Indonesia is the less of knowledge about sharia insurance, especially caused from convensional insurance. The efforts to increase sharia insurance network is the society's comprehension about product, system, and details of sharia insurance because sharia insurance development is depended by society's preference. So that, the socialitation event to increase the knowlegde about sharia insurance is effective, needs the information about character of society to the sharia insurance. This research is intended to analyzed the effect of the ability and preference of society to the sharia insurance at the Palembang city. Data that used in this research is primary data and secondary data. The primary data used by interview to the sharia insurance's members about the preference and receptive behavior of society to the sharia insurance. Toe secondary data is pertained various sources, such as internet, journal, and handbooks. Technic analyze that used by linear refgression from the statistic nonparametric. Results show just the ability of society influenced the sharia insurance and the preference of society did not.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	potensi masyarakat, preferensi masyarakat, asuransi syariah
Subjects:	H Social Sciences > HG Finance > HG8059 Business insurance
Divisions:	01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User:	Mr Halim Sobri
Date Deposited:	23 Jan 2020 06:42
Last Modified:	23 Jan 2020 06:42
URI:	http://repository.unsri.ac.id/id/eprint/25582

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