PENERAPAN FRAMEWORK OF DINAMIC CRM PADA SISTEM PENJUALAN PUSRIMART PPD SUMATRA SELATAN

ADMANDA, ALDI and Fathoni, Fathoni (2020) PENERAPAN FRAMEWORK OF DINAMIC CRM PADA SISTEM PENJUALAN PUSRIMART PPD SUMATRA SELATAN. Undergraduate thesis, Sriwijaya University.

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Abstract

Many factors support business customers. Customer satisfaction is one of the factors in preparing a business. One of the important things that must be considered in this business era is customer focus which requires a concept that can increase sales and service to customers. Customer Relationship Management (CRM) is a marketing strategy based on creating a relationship between the company and the customer. Through how to use CRM, companies that implement it can see what customers need so that it will create a close business relationship and two-way communication. And also apply the Framework Of Dynamic method to support sales and increase customer loyalty and transaction convenience. Promo information services via SMS Gatway. So, the application of this method is able to support product sales and increase customer convenience in transactions. Keywords:Customer Relationship Management (CRM), Framework Of Dinamic , SMS gatway, Pusrimart PPD SUMSEL, Customer .

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	CRM, FRAMEWORK OF DYNAMIC, SMS GATEWAY, PELANGGAN
Subjects:	T Technology > T Technology (General) > T58.5-58.64 Information technology > T58.5 General works Management information systems Cf. HD30.213 Industrial management Cf. HF5549.5.C6+ Communication in personnel management Cf. TS158.6 Automatic data collection systems (Production control) T Technology > T Technology (General) > T58.5-58.64 Information technology > T58.6.E9 Management information systems -- Congresses.
Divisions:	09-Faculty of Computer Science > 57201-Information Systems (S1)
Depositing User:	Users 7270 not found.
Date Deposited:	11 Aug 2020 08:11
Last Modified:	11 Aug 2020 08:11
URI:	http://repository.unsri.ac.id/id/eprint/32856

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