PENERAPAN CUSTOMER RELATIONSHIP MANAGEMENT DENGAN MENGGUNAKAN METODE USER CENTERED DESIGN PADA PT. DIRA SONITA

MULIAWAN, ANGGA and Fathoni, Fathoni (2020) PENERAPAN CUSTOMER RELATIONSHIP MANAGEMENT DENGAN MENGGUNAKAN METODE USER CENTERED DESIGN PADA PT. DIRA SONITA. Undergraduate thesis, Sriwijaya University.

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Abstract

The laboratory is a place for scientific research, experimentation, measurement and scientific training, according to Susilowati (2012). The laboratory is also inseparable from the use of materials classified as very dangerous to the human body. The existence of a laboratory, especially in the field of chemistry, is an important means of supporting the achievement of success in the research process. So that the chemical laboratory must be equipped with adequate administration, layout, laboratory, materials and of course laboratory equipment. PT. Dira Sonita is one of the official agents for selling chemical tools and chemicals in Palembang, which has been established since 1989 (Source: deed of company establishment) and is located at Jalan Veteran, Al Rachmad Mosque Lorong No.270 D, 20 Ilir D. I, Ilir Team. I, Palembang City, South Sumatra 30126, Indonesia. Based on the results of the initial interview at the marketing department of PT. Dira Sonita, it is known that the sales and marketing system currently used is direct selling to customers and related agencies. Some of the obstacles when using the system are PT. Dira Sonita has difficulty in carrying out the sales and marketing process to reach customers who come from outside Palembang City. Kata Kunci:Medis, Customer relatinship management, User Centered Design,

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Medis, Customer relatinship management, User Centered Design,
Subjects: T Technology > T Technology (General) > T58.4 Managerial control systems Information technology. Information systems (General)
T Technology > T Technology (General) > T58.5-58.64 Information technology > T58.5 General works Management information systems Cf. HD30.213 Industrial management Cf. HF5549.5.C6+ Communication in personnel management Cf. TS158.6 Automatic data collection systems (Production control)
Divisions: 09-Faculty of Computer Science > 57201-Information Systems (S1)
Depositing User: Users 8932 not found.
Date Deposited: 19 Nov 2020 08:28
Last Modified: 19 Nov 2020 08:28
URI: http://repository.unsri.ac.id/id/eprint/37768

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