PRILAKU DAN KINERJA USAHA BIRO PERJALANAN IBADAH UMROH DI KOTA PALEMBANG

RAHMATULLAH, RICKY and Robiani, Bernadette and Teguh, Muhammad (2012) PRILAKU DAN KINERJA USAHA BIRO PERJALANAN IBADAH UMROH DI KOTA PALEMBANG. Undergraduate thesis, Sriwijaya University.

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Abstract

This study deals with marketing of ten Visit-Mecca travel bureaus in Palembang. Two variables namely promotion and profit making were studied. By average, the bureaus spent 0.05% of the total cost. This was not a significant number compared to the total cost and the profit. By average the bureaus achieved a profit of US $ 174,647.00. This profit was high enough to attract other bureaus to enter this business sector because it yields large profits.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Umroh (visit Mecca), Promotion cost, Profits
Subjects:	H Social Sciences > HB Economic Theory > HB601 Profit
Divisions:	01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User:	Tiara Hilda Safitri Rts
Date Deposited:	23 Jul 2021 07:01
Last Modified:	23 Jul 2021 07:01
URI:	http://repository.unsri.ac.id/id/eprint/50323

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