ELASTISITAS PERMINTAAN KOSMETIKA BERLABEL HALAL (STUDI KASUS MAHASISWI EKONOMI UNSRI)

FITRIANTI, DIAN SILFIA and Suhel, Suhel and Syathiri, Ahmad (2021) ELASTISITAS PERMINTAAN KOSMETIKA BERLABEL HALAL (STUDI KASUS MAHASISWI EKONOMI UNSRI). Undergraduate thesis, Sriwijaya University.

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Abstract

This study aims to analyze and determine the Elasticity Of Demand For Halal-Labeled Cosmetics (Case Study Of Students Of The Faculty Of Economis, Unsri). The data used is primary data obtained directly from the field through a questionnaire. The method that is used to manage the data in the study is the model regression multiple, as well as the elasticity of demand. With the results of the study showed demand influence positively significant and is inelastic to the elasticity of demand for cosmetics labeled halal, promotions influence positively significant and is enelatic to the elasticity of demand for cosmetics labeled halal, religiosity influence positively significant and is inelastic to the elasticity of demand for cosmetics labeled halal, and the price effect of negative significantly and is inelastic to the elasticity of demand for cosmetics labeled halal. And the price effect of negative significantly and is inelastic to the elasticity of demand for casmetics labeled halal.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Elatisitas Permintaan Kosmetika Berlabel Halal
Subjects:	H Social Sciences > HB Economic Theory > HB201-206 Value. Utility H Social Sciences > HB Economic Theory > HB221-236 Price H Social Sciences > HB Economic Theory > HB522-715 Income. Factor shares
Divisions:	01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User:	Dian Silfia Fitrianti
Date Deposited:	26 Aug 2021 08:34
Last Modified:	26 Aug 2021 08:34
URI:	http://repository.unsri.ac.id/id/eprint/52772

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