STRATEGI KOMUNIKASI POLITIK PEMENANGAN HJ. RATNA MACHMUD DAN HJ. SUWARTI PADA PILKADA KABUPATEN MUSI RAWAS TAHUN 2020

ZIKRULLAH, ARKAM and Nisyak, Hoirun and Murti, Krisna (2021) STRATEGI KOMUNIKASI POLITIK PEMENANGAN HJ. RATNA MACHMUD DAN HJ. SUWARTI PADA PILKADA KABUPATEN MUSI RAWAS TAHUN 2020. Undergraduate thesis, Sriwijaya University.

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Abstract

This research is entitled “Political Communication Strategy to Win Hj. Ratna Machmud and Hj. Suwarti in the election of Musi Rawas Regency in 2020. The purpose of this research is how the political communication strategy of winning Hj. Ratna Machmud and Hj. Suwarti in the 2020 elections of Musi Rawas Regency. The theory used in this research is Arifin Anwar's political communication strategy (2011). The method used in this research is descriptive qualitative method. The data collection process was carried out using in-depth interviews, observation, and documentation techniques. The result of this research is that the political communication strategy carried out by the winning team of Hj. Ratna Machmud and Hj. Suwarti in the 2020 Musi Rawas Regency election has a well-known political figure and has a good track record, and has a large institution so that she can win the election in Musi Rawas Regency. Keywords: Communication Strategy, Politics, Winning Team, Pilkada

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Strategi Komunikasi, Politik, Tim Pemenangan, Pilkada
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	ARKAM ZIKRULLAH
Date Deposited:	22 Jun 2022 04:28
Last Modified:	22 Jun 2022 04:28
URI:	http://repository.unsri.ac.id/id/eprint/72704

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