PENERAPAN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) UNTUK MENINGKATKAN PELAYANAN BISNIS FREIGHT FORWARDING BERBASIS WEB DENGAN MENGGUNAKAN METODE CRM-IRIS (STUDI KASUS : PT. WAHID SARANA BENUA)

IBRAHIM, WAHID and Ibrahim, Ali (2018) PENERAPAN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) UNTUK MENINGKATKAN PELAYANAN BISNIS FREIGHT FORWARDING BERBASIS WEB DENGAN MENGGUNAKAN METODE CRM-IRIS (STUDI KASUS : PT. WAHID SARANA BENUA). Undergraduate thesis, Sriwijaya University.

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Abstract

Increased business competition between shiploader shipping entrepreneurs (EMKL) currently makes the company must be disciplined in improving customer loyalty, so the company can establish good business relationships to customers. Customer Relationship Management (CRM) is a strategy to maintain a relationship with customers to get maximum results and establish long-term relationships between companies and their customers. Every customer who wants to be treated is different as needed. Customer Relationship Management or customer relationship management is a business of the company to focus on improving customer relationships, done by collecting all forms of interaction with customers either via phone, email, website or CRM. CRM is a business strategy to keep a customer or a company's strategy to effectively manage relationships with customers.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Application of CRM On Freight Forwarding Business At PT. Wahid Sarana Continent
Subjects: T Technology > TJ Mechanical engineering and machinery > TJ1125-1345 Machine shops and machine shop practice > TJ1180 Machining, Ceramic materials--Machining-Strength of materials-Machine tools-Design and construction > TJ1180.I34 Machining-Machine tools-Numerical control-Computer integrated manufacturing systems-Artificial intelligence
Divisions: 09-Faculty of Computer Science > 56201-Computer Systems (S1)
Depositing User: Mrs Sri Astuti
Date Deposited: 16 Sep 2019 03:30
Last Modified: 16 Sep 2019 03:30
URI: http://repository.unsri.ac.id/id/eprint/7715

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