PERBANDINGAN TINGKAT EFISIENSI PEMASARAN BOKAR PETANI MELALUI SALURAN KEMITRAAN DAN NON KEMITRAAN DI DESA MULYAGUNA KABUPATEN OGAN KOMERING ILIR

DIANTI, GUSTI RAHMA and Riswani, Riswani (2022) PERBANDINGAN TINGKAT EFISIENSI PEMASARAN BOKAR PETANI MELALUI SALURAN KEMITRAAN DAN NON KEMITRAAN DI DESA MULYAGUNA KABUPATEN OGAN KOMERING ILIR. Undergraduate thesis, Sriwijaya University.

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Abstract

The objective of this research is to: 1) Describe the marketing channel of rubber materials through partnership channel and non partnership channel in Mulyaguna Village, Teluk Gelam Sub-district, Ogan Komering Ilir Regency. 2) Analyzing of marketing margins, marketing cost, farmer’s share and the level of marketing efficiency of each marketing channel of rubber ingredients in Mulyaguna Village. 3) Analyzing farmer’s income and the difference of rubber farmer’s income following partnership and non partnership in Mulyaguna Village, Teluk Gelam Sub-district, Ogan Komering Ilir Regency.This research was conducted in Mulyaguna Village, Teluk Gelam Sub-district, Ogan Komering Ilir Regency. Determination of this location is done intentionally with research method used is survey method. Data retrieval was conducted in August 2022. The sampling method used was unbalanced random sampling method. Based on the research result, there is a long marketing chain difference between two rubbers marketing channels in Mulyaguna Village. The partnership channel consist of farmers, UPPB Sumber Rezeki, and processing plants. Non partnership channel consist of farmers, collecting traders, wholesalers and processing plants. Based on the value of marketing margins, marketing cost and farmers share gains obtained the partnership marketing channel is the most efficient. Because of this channel has the lowest marketing margin, marketing cost and profit margin that has the highes share of farmer’s share compared to non partnership of UPPB members is Rp3.587.838 per hectare per a month, and the average non partnership farmer income is Rp3.206.646 per hectare per a month. The higher farmer income is 5,6 percent from non partnership farmer’s income.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Rubber Materials, Efficiency, Marketing Channel
Subjects: S Agriculture > S Agriculture (General) > S1-(972) Agriculture (General)
Divisions: 05-Faculty of Agriculture > 54201-Agribusiness (S1)
Depositing User: Gusti Rahma Dianti
Date Deposited: 25 Nov 2022 04:59
Last Modified: 25 Nov 2022 04:59
URI: http://repository.unsri.ac.id/id/eprint/82737

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