DIPLOMASI BUDAYA PEMERINTAH KOTA LUBUKLINGGAU DALAM MEMPROMOSIKAN BATIK DURIAN DI MILAN FASHION WEEK TAHUN 2021

COSTANGEN, SALWA ADELIA and Azhar, Azhar and Rivai, Ferdiansyah (2022) DIPLOMASI BUDAYA PEMERINTAH KOTA LUBUKLINGGAU DALAM MEMPROMOSIKAN BATIK DURIAN DI MILAN FASHION WEEK TAHUN 2021. Undergraduate thesis, Sriwijaya University.

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Abstract

Indonesia has a variety of cultures and characteristics of each city. The variety of cultures that Indonesia has is a capital to build the nation and an advantage for the Indonesian people because it contains a varied and complete cultural picture. Lubuklinggau is a small city in South Sumatra that has regional culture and a durian fruit icon as a characteristic of the city which is poured into a distinctive wastra Lubuklinggau city itself. The development and increasing interest in world fashion as well as Indonesian literature which is quite in demand by foreign people, has made the Lubuklinggau city government decide to spread its wings to international fashion shows to promote Indonesian culture, especially to build the image and characteristics of the city of Lubuklinggau. Through Milan Fashion Week, durian batik was introduced in the international arena along with the debut of the JYK label, which is a ready-to-wear fashion label from Indonesia. This study describes the efforts of the Lubuklinggau City Government in Promoting Durian Batik at Milan Fashion Week in 2021. This study uses the framework of the concept of cultural diplomacy, namely an exhibition with three strategies for implementing cultural diplomacy, namely connection, consistency, and innovation.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Hubungan Internasional, Diplomasi, Diplomasi Budaya
Subjects: J Political Science > JZ International relations > JZ1400-1454 Diplomatic and consular service
J Political Science > JZ International relations > JZ4835-5490 International organizations and associations
J Political Science > JZ International relations > JZ4841-4848 Political non-governmental organizations. NGOs
J Political Science > JZ International relations > JZ5-6530 International relations
J Political Science > JZ International relations > JZ5514-5526 Societies, associations, academies, institutes, etc., for peace promotion, research and education
J Political Science > JZ International relations > JZ6360-6377 Non-military coercion
Divisions: 07-Faculty of Social and Politic Science > 84201-International Relations (S1)
Depositing User: Salwa Adelia Costangen
Date Deposited: 01 Dec 2022 03:12
Last Modified: 01 Dec 2022 03:12
URI: http://repository.unsri.ac.id/id/eprint/83086

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