AGATHA, WINNIE LAURIE and Nadjib, H. Abdul (2022) PENERAPAN KOMUNIKASI PERSUASIF UPAYA MENGEDUKASI GANGGUAN MENTAL AKIBAT TOXIC RELATIONSHIP (Studi Pada Kind to Mind Podcast). Undergraduate thesis, Sriwijaya University.
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Abstract
Penelitian ini dilakukan untuk membahas mengenai penerapan komunikasi persuasif dengan upaya mengedukasi gangguan mental akibat toxic relationship. Penelitian ini meggunakan penelitian kualitatif deskriptif dan menggunakan metode pengumpulan data melalui wawancara mendalam yang mengacu pada pedoman wawancara, observasi, dan dokumentasi. Berdasarkan dari hasil pembahasan pada penelitian ini terdapat 4 aspek dalam penerapan komunikasi persuasif upaya mengedukasi gangguan mental akibat toxic relationship, yaitu komunikator, pesan, media dan efek. Penelitian ini menunjukan efek yang ditimbulkan kognitif, afektif dan konatif kepada masyarakat yang dilakukan oleh kind to mind selaku komunitas kesehatan mental di Indonesia yang bertujuan untuk mengedukasi gangguan mental melalui media podcast audio di spotify dengan topik toxic relationship. Dapat disimpulkan bahwa komunikasi persuasif yang disampaikan dapat menimbulkan dampak kepada masyarakat untuk meningkatkan kesehatan mental dan dapat terhindar dari hubungan yang tidak sehat. Kata kunci : Komunikasi persuasif, gangguan mental, toxic relationship
Item Type: | Thesis (Undergraduate) |
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Uncontrolled Keywords: | Mental disorder ,Persuasive communication, Toxic relationship |
Subjects: | H Social Sciences > H Social Sciences (General) P Language and Literature > PN Literature (General) > PN1990 Broadcasting |
Divisions: | 07-Faculty of Social and Politic Science > 70201-Communication Science (S1) |
Depositing User: | Winnie Laurie Agatha |
Date Deposited: | 30 Jan 2023 04:59 |
Last Modified: | 30 Jan 2023 04:59 |
URI: | http://repository.unsri.ac.id/id/eprint/88178 |
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