PEMBUATAN VIDEO PROFIL MENGGUNAKAN TEKNIK SINEMATOGRAFI SEBAGAI SARANA PROMOSI KREATIF ANGKRINGAN SOPO NGIRO DI KOTA PALEMBANG

MALPAESA, YOMANDA and Sazaki, Yoppy (2023) PEMBUATAN VIDEO PROFIL MENGGUNAKAN TEKNIK SINEMATOGRAFI SEBAGAI SARANA PROMOSI KREATIF ANGKRINGAN SOPO NGIRO DI KOTA PALEMBANG. Diploma thesis, Sriwijaya University.

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Abstract

Angkringan Sopo Ngiro uses video as promotional material for the place of business on social media, but the video used does not have a conceptual idea for promotion, resulting in a lack of consumer interest in the place of business. The purpose of this research is to make a profile video as promotional material for the Angkringan Sopo Ngiro business place with a more conceptual video that will be uploaded on social media. The benefit of making this profile video is that it makes it easier for potential customers to access information from Angkringan Sopo Ngiro so that they can increase the sales potential of Angkringan Sopo Ngiro. The method used is a qualitative method with a working design using a Linear Strategy and tested using a Questionnaire. The result is that business owners have content in the form of videos to be used as promotional materials on social media. Key Words: Video, Concept, Promote

Item Type: Thesis (Diploma)
Uncontrolled Keywords: Video, Konsep, Promosi
Subjects: Q Science > Q Science (General) > Q1-295 General
T Technology > T Technology (General) > T175-178 Industrial research. Research and development > T175.5 Management. Organization
Divisions: 09-Faculty of Computer Science > 57401-Informatics Management (D3)
Depositing User: Yomanda Malpaesa
Date Deposited: 11 Apr 2023 07:07
Last Modified: 11 Apr 2023 07:07
URI: http://repository.unsri.ac.id/id/eprint/95769

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