PENGARUH PEMBERIAN KOMPENSASI FINANSIAL YANG ADIL TERHADAP LOYALITAS KARYAWAN SALES MARKETING PT.SETIAJAYA MOBILINDO DEPOK

ARIZKY, ALDI MUHAMMAD ALIF and Hanafi, Agustina and Farla WK, Wita (2021) PENGARUH PEMBERIAN KOMPENSASI FINANSIAL YANG ADIL TERHADAP LOYALITAS KARYAWAN SALES MARKETING PT.SETIAJAYA MOBILINDO DEPOK. Undergraduate thesis, Sriwijaya University.

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Abstract

The purpose of this study was to determine how the effect of giving fair financial compensation to the loyalty of sales marketing employees of PT.Setiajaya Mobilindo Depok. The population in this study were all sales marketing employees at PT.Setiajaya mobilindo Depok totaling 40 person of sales marketing employees who were sampled using the census technique or saturated sample. The data collection technique was carried out based on the questionnaire which was distributed to all sales marketing employees at PT.Setiajaya Mobilindo Depok and the data analysis technique used was simple linear regression analysis. The results of this study indicate that there is a positive and significant influence between the provision of fair financial compensation on the loyalty of sales marketing employees of PT.Setiajaya Mobilindo Depok. Therefore, the advice that can be given from this research is, for the company it is recommended to increase additional compensation to employees by considering the seniority factor in order to increase the loyalty of employees at PT. Setiajaya Mobilindo Depok, for employees at PT. Setiajaya Mobilindo Depok, it is hoped that they can continue to improve the quantity and quality of work in order to create maximum performance.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: kompensasi finansial, loyalitas karyawan
Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business
Divisions: 01-Faculty of Economics > 61201-Management (S1)
Depositing User: Aldi Muhammad Alif Arizky
Date Deposited: 24 Jan 2022 07:41
Last Modified: 24 Jan 2022 07:41
URI: http://repository.unsri.ac.id/id/eprint/62447

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