PERAN HUMAS PT LATIVI MEDIAKARYA (tvOne) DALAM MENJALANKAN MEDIA RELATIONS

AZZAHRA NURUL FATIMAH, ADE and Azhar, Azhar and Meilinda, Nurly (2019) PERAN HUMAS PT LATIVI MEDIAKARYA (tvOne) DALAM MENJALANKAN MEDIA RELATIONS. Undergraduate thesis, Sriwijaya University.

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Abstract

This thesis is titled Role of Public Relations of PT Lativi Mediakarya (tvOne) in Running Media Relations. Public Relations has an important role in establishing relations with the media. The purpose of this study was to understand what and how media relations activities carried out by Public Relations of PT Lativi Mediakarya (tvOne), what activities and roles carried out by Public Relations PT Lativi Mediakarya (tvOne) in carrying out media relations. The method used in this study is descriptive qualitative, with data collection techniques namely in-depth interviews and participant observation in the PT Lativi Mediakarya (tvOne) office. This study was analyzed using public relations role theory according to Dozier and Broom. The results showed that the role of Public Relations of PT Lativi Mediakarya in running Media Relations had gone well. 
Keywords: Role of Public Relations, Public Relations, Media Relations

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Peran Humas, Media Relations
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity P Language and Literature > P Philology. Linguistics > P87-96 Communication. Mass media
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	Users 1754 not found.
Date Deposited:	09 Sep 2019 09:37
Last Modified:	12 Sep 2019 07:44
URI:	http://repository.unsri.ac.id/id/eprint/6664

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