PENGARUH E-SERVICE QUALITY TERHADAP KEPUASAN PELANGGAN PADA E-COMERCE BUKALAPAK (STUDI PADA MAHASISWA S1 INDRALAYA UNIVERSITAS SRIWIJAYA)

DHARMAWAN, DWIKI and Maulana, Ahmad and Iisnawati, Iisnawati (2022) PENGARUH E-SERVICE QUALITY TERHADAP KEPUASAN PELANGGAN PADA E-COMERCE BUKALAPAK (STUDI PADA MAHASISWA S1 INDRALAYA UNIVERSITAS SRIWIJAYA). Undergraduate thesis, Sriwijaya University.

[img] Text
RAMA_61201_01011281823089.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (2MB) | Request a copy
[img] Text
RAMA_61201_01011281823089_TURNITIN.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (4MB) | Request a copy
[img]
Preview
Text
RAMA_61201_01011281823089_0025127510_0015088203_01_front_ref.pdf - Accepted Version
Available under License Creative Commons Public Domain Dedication.

Download (1MB) | Preview
[img] Text
RAMA_61201_01011281823089_0025127510_0015088203_02.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (97kB) | Request a copy
[img] Text
RAMA_61201_01011281823089_0025127510_0015088203_03.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (243kB) | Request a copy
[img] Text
RAMA_61201_01011281823089_0025127510_0015088203_04.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (418kB) | Request a copy
[img] Text
RAMA_61201_01011281823089_0025127510_0015088203_05.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (36kB) | Request a copy
[img] Text
RAMA_61201_01011281823089_0025127510_0015088203_06_ref.pdf - Bibliography
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (181kB) | Request a copy
[img] Text
RAMA_61201_01011281823089_0025127510_0015088203_07_lamp.pdf - Accepted Version
Restricted to Repository staff only
Available under License Creative Commons Public Domain Dedication.

Download (914kB) | Request a copy

Abstract

Study this aim for knowing influence E-Service Quality to satisfaction customer e-commerce Bukalapak (study on Indralaya undergraduate students Sriwijaya University ). Dimension E-Service Quality used consist from efficiency , fulfillment requirements , system availability , privacy , power response , compensation and contact. Study this use method quantitative with type study descriptive causality. Taking sample conducted with spread questionnaire online to 100 respondents with criteria 18-24 years old, Indralaya undergraduate student with active in academic , and ever Shop at Bukalapak . Data analysis techniques used is analysis descriptive , instrument test research , hypothesis testing, F test, T test and analysis regression multiple . Results obtained in study this is Dimension e-service quality by simultaneous take effect significant to satisfaction customers , while by Partial only dimensions compensation and power influential response by significant to satisfaction customers on e-commerce Bukalapak (study of Indralaya undergraduate students Sriwijaya University ). Keywords : E-Service Quality, Satisfaction Customer, Bukalapak

Item Type: Thesis (Undergraduate)
Subjects: H Social Sciences > HF Commerce > HF1-6182 Commerce
H Social Sciences > HF Commerce > HF5001-6182 Business
H Social Sciences > HF Commerce > HF5381-5386 Vocational guidance. Career development
H Social Sciences > HF Commerce > HF5460-5469.5 Department stores. Mail order business. Supermarkets. Convenience stores
H Social Sciences > HF Commerce > HF5761-5780 Shipment of goods. Delivery of goods
Divisions: 01-Faculty of Economics > 61201-Management (S1)
Depositing User: DWIKI DHARMAWAN
Date Deposited: 22 Aug 2022 03:41
Last Modified: 22 Aug 2022 03:41
URI: http://repository.unsri.ac.id/id/eprint/77545

Actions (login required)

View Item View Item