AYU, SRI KARMILA and Hendarso, Yoyok (2023) PENGARUH PENGGUNAAN MEDIA SOSIAL TIKTOK TERHADAP GAYA HIDUP MAHASISWA FISIP UNIVERSITAS SRIWIJAYA. Undergraduate thesis, Sriwijaya University.
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Abstract
This research aims to determine the influence of using TikTok social media on the lifestyle of Sriwijaya University FISIP students. This research uses associative quantitative analysis which has two variables. The sample in this study was 97 respondents, namely social science students class 2019, 2020, 2021, 2022, users of the social media TikTok. The sample technique used is purposive sampling. Data collection used a questionnaire with a Likert scale. The research results show that the t test sig 0.000 < 0.05. So it can be concluded that the variables influencing the use of social media TikTok have an influence on lifestyle. The results of the determinant coefficient test showed that there was an influence of the use of social media TikTok on student lifestyles of 61.0%, while the remaining 39.0% was influenced by other variables outside the research. Keywords: Tiktok Social Media, Lifestyle, Students
Item Type: | Thesis (Undergraduate) |
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Uncontrolled Keywords: | Media Sosial Tiktok, Gaya Hidup, Mahasiswa |
Subjects: | H Social Sciences > HM Sociology > HM(1)-1281 Sociology |
Divisions: | 07-Faculty of Social and Politic Science > 69201-Sociology (S1) |
Depositing User: | Sri Karmila Ayu |
Date Deposited: | 18 Jan 2024 12:57 |
Last Modified: | 18 Jan 2024 12:57 |
URI: | http://repository.unsri.ac.id/id/eprint/138858 |
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