LITERACY PRACTICES IN MULTICULTURAL TRADING EXCHANGES OF STATE-OWNED COMPANY EMPLOYEES

NADYA, NANDA and Silvhiany, Sary and Inderawati, Rita (2024) LITERACY PRACTICES IN MULTICULTURAL TRADING EXCHANGES OF STATE-OWNED COMPANY EMPLOYEES. Masters thesis, Sriwijaya University.

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Abstract

Multicultural interaction between overseas customers and state-owned company employees has become increasingly commonplace in the context of international business activities within open market trade areas. Establishing the ASEAN Free Trade Area in 2015 has fostered an open market environment, facilitating meetings and transactions among people from diverse backgrounds. This paper examines the engagement between customers from various cultural backgrounds and employees of state-owned companies. Utilizing a qualitative approach anchored in a case study, we explored these multicultural interactions, highlighting a vibrant marketplace where individuals from different nations converge to exchange goods and services. Data for this study was collected through observations of interactions and in-depth interviews with seven employees working in the docking area. The data were analyzed using thematic analysis. The findings of this study underscore the importance of language learning experiences, language competence, language practice in multicultural interactions, the impact of English language skills on employee career advancement. The results indicate that proficiency in English significantly enhances employees' ability to engage effectively in multicultural settings, thereby positively influencing their career trajectories. This study contributes to a deeper understanding of the dynamics of multicultural interactions in international business and the pivotal role of language skills in facilitating these exchanges. Keywords: learning experience, language interaction, communication strategies and employees’ perception

Item Type:	Thesis (Masters)
Subjects:	L Education > L Education (General) > L7-991 Education (General)
Divisions:	06-Faculty of Education and Educational Science > 88111-Linguistics Education (S2)
Depositing User:	Nanda Nadya
Date Deposited:	24 Jul 2024 04:09
Last Modified:	24 Jul 2024 04:09
URI:	http://repository.unsri.ac.id/id/eprint/152899

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