PENGARUH CORPORATE SOCIAL RESPONSIBILITY DAN RETURN ON ASSET TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN SUB SEKTOR PERDAGANGAN ECERAN YANG TERDAFTAR DI BURSA EFEK INDONESIA

SAPUTRI, WENTI AULIA and Widiyanti, Marlina and Taufik, Taufik (2020) PENGARUH CORPORATE SOCIAL RESPONSIBILITY DAN RETURN ON ASSET TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN SUB SEKTOR PERDAGANGAN ECERAN YANG TERDAFTAR DI BURSA EFEK INDONESIA. Undergraduate thesis, Sriwijaya University.

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Abstract

This study aims to analyze the influence of Corporate Social Responsibility (CSR), and Return On Assets (ROA) on firm value. Sampling using a purposive sampling method and obtained a sample of 10 companies. This study uses data that contains financial statements and annual reports obtained from the Indonesia Stock Exchange. The independent variables are Corporate Social Responsibility and Return On Assets, while the dependent variable is firm value (Book Value Price). Data analysis used statistical data analysis using SPSS using T Test, F Test and R2 Test data. The results of this study indicate that Corporate Social Responsibility (CSR) has a significant positive effect on firm value (PBV) and Return On Asset (ROA) has a significant positive effect on firm value (PBV). Implications in this research are expected by investors in the retail trade sector to pay attention to information that is carried out by the company, namely : Corporate Social Responsibility (CSR), Return On Asset (ROA) because the information has an effect on PBV, so that investors can make the right decision in investing. And the company's management needs to pay close attention to its capital structure so that Price Book Value (PBV) can increase.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Corporate Social Responsibility, Return on Asset, Firm Value
Subjects:	H Social Sciences > HG Finance > HG4001-4285 Finance management. Business finance. Corporation finance
Divisions:	01-Faculty of Economics > 61201-Management (S1)
Depositing User:	Users 7018 not found.
Date Deposited:	11 Aug 2020 03:10
Last Modified:	11 Aug 2020 03:10
URI:	http://repository.unsri.ac.id/id/eprint/32602

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