PELAKSANAAN MEDIA RELATIONS DALAM UPAYA MENJAGA CITRA INSTANSI PEMERINTAH (Studi pada Bagian Humas dan Protokol DPRD Provinsi Sumatera Selatan)

YUNITA, DIAN and Nadjib, H. Abdul (2022) PELAKSANAAN MEDIA RELATIONS DALAM UPAYA MENJAGA CITRA INSTANSI PEMERINTAH (Studi pada Bagian Humas dan Protokol DPRD Provinsi Sumatera Selatan). Undergraduate thesis, Sriwijaya University.

	Text RAMA_70201_07031281823083.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (4MB) | Request a copy
	Text RAMA_70201_07031281823083_TURNITIN.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (15MB) | Request a copy
Preview	Text RAMA_70201_07031281823083_0009026012_01_front_ref.pdf - Accepted Version Available under License Creative Commons Public Domain Dedication. Download (3MB) | Preview
	Text RAMA_70201_07031281823083_0009026012_02.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (782kB) | Request a copy
	Text RAMA_70201_07031281823083_0009026012_03.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (730kB) | Request a copy
	Text RAMA_70201_07031281823083_0009026012_04.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (1MB) | Request a copy
	Text RAMA_70201_07031281823083_0009026012_05.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (2MB) | Request a copy
	Text RAMA_70201_07031281823083_0009026012_06.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (582kB) | Request a copy
	Text RAMA_70201_07031281823083_0009026012_07_ref.pdf - Bibliography Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (486kB) | Request a copy
	Text RAMA_70201_07031281823083_0009026012_08_lamp.pdf - Accepted Version Restricted to Repository staff only Available under License Creative Commons Public Domain Dedication. Download (1MB) | Request a copy

Abstract

Public Relations (PR) is a bridge for agencies, companies, or organizations with their internal and external peers. In the form of publications, PR needs to work closely with the media to assist in disseminating news or information so that it can be conveyed to the public evenly. This study discusses how the implementation of media relations carried out by the Public Relations and Protocol Section of the DPRD of South Sumatra Province. This type of research is descriptive qualitative which aims to explain and describe how the implementation of media relations activities are carried out using Elvinaro Ardianto's Media Relations Theory (2011). Data collection methods used are interviews, non-participant observation, and documentation. The results of the study illustrate that the Public Relations and Protocol Section of the DPRD of South Sumatra Province carries out seven media relations activities, namely press conferences, press briefings, press tours, press releases, special events, press interviews and press luncheons. In the press release activity, the implementation is more concerned because it includes the entire publication of information on the implementation of various activities or activities of the South Sumatra Provincial DPRD in creating a positive public image through publications from various social media accounts of the South Sumatra Provincial DPRD agencies as well as publications from the Public Relations and Protocol of the South Sumatra Provincial DPRD media partners. Keywords: Public Relations, Media Relations, DPRD of South Sumatra Province

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Humas, Media Relations, DPRD Provinsi Sumatera Selatan
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	Users 23324 not found.
Date Deposited:	05 Aug 2022 04:00
Last Modified:	05 Aug 2022 04:00
URI:	http://repository.unsri.ac.id/id/eprint/76301

Actions (login required)

View Item