STRATEGI KOMUNIKASI POLITIK PARTAI KEADILAN SEJAHTERA PADA PEMILIHAN UMUM LEGISLATIF 2019 KOTA PALEMBANG

PUTRA, M. MUKHLIZARDI and Mahriani, Retna and Nomaini, Faisal (2019) STRATEGI KOMUNIKASI POLITIK PARTAI KEADILAN SEJAHTERA PADA PEMILIHAN UMUM LEGISLATIF 2019 KOTA PALEMBANG. Undergraduate thesis, Sriwijaya University.

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Abstract

Penelitian membahas bagaimana strategi komunikasi politik suatu partai, khususnya pada Partai Keadilan Sejahtera di kota Palembang. Penelitian ini menggunakan metode penelitian deskriptif kualitatif dengan tujuan untuk menggambarkan semua kondisi, situasi dan fenomena sosial apa yang terjadi di masyarakat. Metode pengumpulan data yang digunakan adalah dengan wawancara mendalam, dan observasi. Pada penelitian ini, peneliti ingin mengidentifikasi dan mendeskripsikan hal-hal yang terjadi pada strategi komunikasi politik terkait dengan unsur-unsur komunikasi pada dimensi komunikator politik, pesan politik, saluran atau media, sasaran atau target, dan pengaruh atau efek. Hasil Penelitian ini dalam melakukan strategi komunikasi politik PKS Palembang cukup baik, namun di beberapa sektor masih perlu ditingkatkan yaitu dalam penyampaian pola komunikasi.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Strategi Komunikasi Politik, Partai Politik, PKS Palembang, Pemilu Legislatif
Subjects: H Social Sciences > HF Commerce > HF5717-5734.7 Business communication Including business report writing, business correspondence
T Technology > T Technology (General) > T10.5-11.9 Communication of technical information
Divisions: 07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User: Users 2958 not found.
Date Deposited: 08 Nov 2019 03:41
Last Modified: 08 Nov 2019 03:41
URI: http://repository.unsri.ac.id/id/eprint/15463

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