ANALISIS POTENSI KLASTER INDUSTRI MAKANAN TRADISIONAL BERSKALA KECIL DI KARAWANG

CASTA, ASHARA ALEA and Mukhlis, Mukhlis (2025) ANALISIS POTENSI KLASTER INDUSTRI MAKANAN TRADISIONAL BERSKALA KECIL DI KARAWANG. Undergraduate thesis, Sriwijaya University.

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Abstract

The study aims to identify the potential of small industries in the food sector in Karawang Regency. The data used includes the number of business units, labor force, and investment in small industries based on industry groups from 2018 to 2024. The analysis method applied is quantitative descriptive analysis, aimed at identifying small industries with development potential. This research employs a contribution approach, location quotient (LQ) analysis, and Klassen typology analysis. The results indicate that the traditional food industry subsector with an average LQ value > 1 during the years 2018-2024 is the assorted cake and bread industry. Based on the SWOT analysis identification results, appropriate development strategies for small industries in Karawang Regency include enhancing innovation and product quality, developing internet or digital-based marketing, and improving access to capital to increase production capacity and reach a broader market.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Industri Kecil Makanan Tradisional, Klaster Industri, Kontribusi, Location Quotient, Tipologi Klassen, SWOT
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD2321-4730.9 Industry
H Social Sciences > HD Industries. Land use. Labor > HD28-9999 Industries. Land use. Labor
Divisions: 01-Faculty of Economics > 60201-Development Economics (S1)
Depositing User: Ashara Alea Casta
Date Deposited: 18 Mar 2025 07:44
Last Modified: 18 Mar 2025 07:44
URI: http://repository.unsri.ac.id/id/eprint/168962

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