STRATEGI PENGEMBANGAN DESA WISATA BERBASIS KOMUNITAS DI DESA SUNGSANG IV KECAMATAN BANYUASIN II KABUPATEN BANYUASIN

OKTAVIANI, ROHIMA and Kholek, Abdul (2025) STRATEGI PENGEMBANGAN DESA WISATA BERBASIS KOMUNITAS DI DESA SUNGSANG IV KECAMATAN BANYUASIN II KABUPATEN BANYUASIN. Undergraduate thesis, Sriwijaya University.

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Abstract

Penelitian ini berjudul Strategi Pengembangan Desa Wisata Berbasis Komunitas di Desa Sungsang IV Kecamatan Banyuasin II Kabupaten Banyuasin. Tujuan penelitian ini adalah untuk mengetahui strategi pengembangan desa wisata berbasis komunitas di desa Sungsang IV serta faktor penghambat dan pendukung dalam pengembangan desa wisata Sungsang IV. Metode penelitian yang digunakan adalah kualitatif deskriptif dengan strategi penelitian studi kasus. Data diproleh dari 1 informan kunci, 7 informan utama dan 2 informan pendukung. Dengan menggunakan teknik pengumpulan data berupa observasi, wawancara, dan dokumentasi. Hasil penelitian menunjukkan bahwa strategi pengembangan berbasis Community Based Tourism (CBT) di Desa Sungsang IV meliputi partisipasi masyarakat dalam pengambilan keputusan, pemerataan manfaat ekonomi, serta pendidikan kepariwisataan bagi warga. Namun, terdapat hambatan signifikan seperti keterbatasan infrastruktur, kurangnya promosi, serta minimnya fasilitas pendukung wisata. Analisis SWOT digunakan untuk merumuskan strategi pengembangan yang optimal. Kata Kunci: Strategi Pengembangan, Desa Wisata, Community Based Tourism, Sungsang IV

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Strategi Pengembangan, Desa Wisata, Community Based Tourism, Sungsang IV
Subjects: H Social Sciences > HM Sociology > HM(1)-1281 Sociology
Divisions: 07-Faculty of Social and Politic Science > 69201-Sociology (S1)
Depositing User: Rohima Oktaviani
Date Deposited: 27 May 2025 07:53
Last Modified: 27 May 2025 07:53
URI: http://repository.unsri.ac.id/id/eprint/174388

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