STUDI KOMPARATIF ANALISIS ISI KUANTITATIF INSTAGRAM @SATGASPERUBAHANPERILAKU DAN @LAWANCOVID19_ID SEBAGAI MEDIA INFORMASI PROTOKOL KESEHATAN

SALSABILA, INA and Lionardo, Andries (2022) STUDI KOMPARATIF ANALISIS ISI KUANTITATIF INSTAGRAM @SATGASPERUBAHANPERILAKU DAN @LAWANCOVID19_ID SEBAGAI MEDIA INFORMASI PROTOKOL KESEHATAN. Undergraduate thesis, Sriwijaya University.

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Abstract

COVID-19 has infected at least 1.69 million people in Indonesia, the community and the government must work together in dealing with this pandemic. Seeing how practical and speed of the Internet and social media, the government created an Instagram account to spread education and information about preventing COVID-19. This study aims to determine the difference between Instagram accounts @satgasperubahanperilaku and @lawancovid19_id. In this study, the author uses a theory taken from the principles of Good Governance taken from the book COVID control Volume 2. This research method is descriptive quantitative. The result of this study is that no significant difference was found between the Instagram accounts @satgasperubahanperilaku and @lawancovid19_id. @satgaschangebehavior’s Mean Rank result of 5.42 and the Instagram account @lawancovid19_id’s Mean Rank result of 7.58, this difference is obtained because there is a significant difference in coder scores on the Participation dimension where @satgaschangebehavior gets a frequency of 31 and @lawancovid19_id gets the higher frequency 61. Keywords : Instagram account @satgasperubahanperilaku, @lawancovid19_id, Health Protocol, Social Media Platform

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Akun Instagram @satgasperubahanperilaku, @lawancovid19_id, Protokol Kesehatan, Media Informasi.
Subjects:	H Social Sciences > HE Transportation and Communications > HE8689-8700.95 Radio and television broadcasting P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Divisions:	07-Faculty of Social and Politic Science > 70201-Communication Science (S1)
Depositing User:	Ina Salsabila
Date Deposited:	26 Sep 2022 02:49
Last Modified:	26 Sep 2022 02:49
URI:	http://repository.unsri.ac.id/id/eprint/79822

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