ARDHA, SOPHIA ANJANI and Purbiyanti, Erni (2023) FAKTOR-FAKTOR YANG MEMPENGARUHI PERMINTAAN TERHADAP BERAS PREMIUM DI DESA TANJUNG PERING KECAMATAN INDRLAYA UTARA KABUPATEN OGAN ILIR. Undergraduate thesis, Sriwijaya University.
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Abstract
This research is motivated by the influence of consumer demand for premium rice so that the research objectives can be formulated as follows 1) Identify the characteristics of premium rice consumer households in Tanjung Pering Village Indralaya Utara District, Ogan Ilir Regency, 2) Analyze the factors that influence consumer demand for premium rice in Tanjung Pering Village Indralaya Utara District, Ogan Ilir Regency and 3) Analyze the proportion of food expencies and non-food expencies in Tanjung Pering Village Indralaya Utara District, Ogan Ilir Regency. This research was conducted in Tanjung Pering Village, North Indralaya District, Ogan Ilir Regency. This location determination was done deliberately with the research method used is the survey method. Data collection was carried out in May-June 2023. The sampling method used was non- probability sampling, namely the samples were not randomly selected using the purposive sampling method. The research results obtained are: (1) The characteristics of premium rice household consumers consist of housewives who have an average age of 31 years, with the last education level of high school and have a family of 5 people with an average family income of Rp. 4.766.667 /month. (2) factors that affect consumer demand for premium rice is Premium Rice Prices, Household Income, Number of Family Members and age. (3) And for the results of the average proportion of food expencies from 30 respondents, it was found that there are 7 people whose non�food expencies is greater than food expencies and there are 23 people whose food expencies is greater than non-food expencies by 77 percent. This means that consumers of premium rice in Tanjung Pering Village have food expencies that are greater than their non-food.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Uncontrolled Keywords: | Permintaan Konsumen, Pengeluaran Pangan, Pengeluaran Non Pangan |
| Subjects: | S Agriculture > S Agriculture (General) > S1-(972) Agriculture (General) S Agriculture > S Agriculture (General) > S605.5 Organic farming. Organiculture |
| Divisions: | 05-Faculty of Agriculture > 54201-Agribusiness (S1) |
| Depositing User: | Sophia Anjani Ardha |
| Date Deposited: | 11 Aug 2023 03:03 |
| Last Modified: | 11 Aug 2023 03:03 |
| URI: | http://repository.unsri.ac.id/id/eprint/126768 |
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