Oktarina, Selly and Sumardjo, Sumardjo and Purnanigsih, Ninuk and Hapsari, Dwi Retno (2022) Participatory Communication and Affecting Factors on Empowering Women Farmers in The Urban Farming Program at Bogor City and Bogor Regency. Nyimak Journal of Communication, 6 (1). pp. 77-93. ISSN 2580-3808
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Abstract
Urban farming is essential as an effort to overcome land limitations and weak productivity in the food supply. Urban farming from a communication perspective is an empowerment effort that directly involves the community in its implementation. This study aims to analyze the participatory communication of women farmers and analyze factors that affect the application. This study was conducted in Bogor City and Bogor Regency. This study is explanatory survey research with a quantitative approach and supported by qualitative data. The data obtained is by cluster sampling with urban, semi-urban, and rural clusters on 231 respondents. Data were analyzed using the score, Difference Test, and Structural Equation Model (SEM). The results show that the participatory communication level in the urban farming program is medium, referring to the dialogue atmosphere, dialogue participation, and convergence level. The factors that significantly influence participatory communication are characteristics, champion competence, the exposure of media communication, and institutional support. Keywords: Communication, dialogue, participation, urban farming
| Item Type: | Article |
|---|---|
| Subjects: | S Agriculture > S Agriculture (General) > S544-545.53 Agricultural extension work |
| Divisions: | 05-Faculty of Agriculture > 54201-Agribusiness (S1) |
| Depositing User: | Selly Oktarina |
| Date Deposited: | 29 Sep 2022 14:33 |
| Last Modified: | 29 Sep 2022 14:33 |
| URI: | http://repository.unsri.ac.id/id/eprint/79717 |
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